Solutions · Marketplace

Launch your own marketplace.

Add a StockX-style marketplace to your brand — turn customers and suppliers into sellers. Authentication, automated labels and Stripe payouts built in. Two models: Dropship and Consignment.

Book a demo → See how it works
DropshipConsignmentAuthenticationStripe payouts
Marketplace · OrderAuthenticated
Fog Jacket · HeritageOrder #M-4471 · Seller @maison·rueNew listing
New listing
Seller or supplier lists
Authenticated
Verified at your hub
Sold on your store
Your branded domain
Seller paid
Stripe Connect payout
Sale price£240.00
Platform fee−£36.00
Seller payout£204.00
A seller or supplier lists an item to your marketplace.
Live
Two models · one platform

Two ways to run a marketplace.

Let sellers hold their own stock and ship when it sells, or take stock in to authenticate before it goes live. Run either model — or both — on the same branded platform.

Model 01 · Dropship

Seller holds stock.

Sellers list and keep their stock until it sells — then ship direct or via your hub. The lowest-lift way to launch a marketplace.

How it works
1
Seller lists Sellers and suppliers list items into your branded marketplace and hold the stock until it sells.
2
Customer orders A customer checks out on your own website.
3
Seller ships Trusted sellers ship direct to the customer; others ship to your authentication location first.
4
Brand authenticates Items from non-trusted sellers are verified at your location, then forwarded to the customer.
5
Seller paid Fees deducted; the seller's net payout transfers via Stripe Connect, settling in ~2 business days.
Explore dropship
Model 02 · Consignment

You hold stock.

Sellers send items in to be authenticated and accepted into your inventory before they go live. Best for high-value, branded goods.

How it works
1
Seller lists Seller lists the items they want to sell on your branded marketplace.
2
Brand approves Brand approves the listing; the seller receives a shipping label to send items in for authentication.
3
Brand authenticates Items arrive and are verified, then accepted into your inventory through Inventory Reviews.
4
Listed & live Once authenticated, the item goes live on your branded marketplace.
5
Sold & paid On sale, you fulfil from your warehouse; the seller's net payout transfers via Stripe Connect.
Explore consignment
How marketplace works · step by step

Dropship, seller holds stock.

Sellers list and keep their stock until it sells — then ship direct or via your hub. The lowest-lift way to launch a marketplace.

Pick a model to explore
Step 01

Seller lists

Sellers and suppliers list items into your branded marketplace and hold the stock until it sells.

Step 02

Customer orders

A customer checks out on your own website.

Step 03

Seller ships

Trusted sellers ship direct to the customer; others ship to your authentication location first.

Step 04

Brand authenticates

Items from non-trusted sellers are verified at your location, then forwarded to the customer.

Step 05

Seller paid

Fees deducted; the seller’s net payout transfers via Stripe Connect, settling in ~2 business days.

Dropship

See the full dropship breakdown.

The model, what’s included and how it runs on your domain — end to end.

Learn more
What's included · one platform

A complete marketplace engine, built in.

Everything to run a branded seller marketplace — selling options, seller management, payouts and logistics. No custom development, no operational overhead.

Selling & Marketplace Options

Flexible listing workflows for every seller type

Dropship

Sellers keep items until sold; ship only after purchase. Listings go live instantly.

Consignment

Sellers ship items in for authentication before going live online and in-store.

Instant Sell

Offer instant buy-back prices on selected SKUs with immediate payout.

Trusted Sellers

Approved sellers ship direct to customers, bypassing authentication.

Seller Operations

Verification, tiers and pricing tools

Authentication Centre

Route items to your warehouse or store for verification — drop-off, ship-in, or automated carrier labels.

Seller Tiers

Set up levels with different fees, requirements and badges to reward quality sellers.

Price Rounding

Standardise marketplace pricing with automated rounding rules for consistency.

Automation & Logistics

Streamlined payouts and shipping automation

Automated Payouts

Fully automated payments to sellers once authentication passes. Stripe Connect handles compliance.

Automated Shipping Labels

Use your preferred carriers or Zelph's built-in labels. One-click generation for sellers.

Success stories

Trusted by leading retailers.

See how retailers are growing circular revenue with branded marketplaces on Zelph.

OG Kicks Live
Sneaker Retailer

OG Kicks

Exclusive footwear and apparel retailer, founded in 2016.

500+ Active sellers
98% Auth accuracy
Mr Brown's Exclusive Live
Exclusive Retailer

Mr Brown's Exclusive

Exclusive footwear and clothing store in Bristol, established 2020.

3 Seller tiers
40% Repeat sellers
CrepsUK Live
Luxury Concierge

CrepsUK

Global concierge for the world's most sought-after handbags and accessories.

100% Verified items
0 Fakes sold
Get started

Your marketplace could be live this week.

See authentication, seller onboarding and Stripe payouts in a 30-minute walkthrough. No custom development, no operational overhead.