about us
Where technology meets opportunity
Our mission is to bridge the gap between retailers, suppliers, and technology—empowering every business to thrive in a connected, data-driven world.
Zelph transforms how commerce works. By unifying inventory, pricing, and product data across multiple sales channels and supplier networks, we help organizations operate faster, smarter, and more efficiently.
Transforming commerce,
together
Zelph was founded by retail and technology operators who've built and scaled some of Europe's most forward-thinking e-commerce brands.
After years of dealing with fragmented systems, disconnected suppliers, and manual processes, we set out to build the platform we always needed — one that unifies data, connects partners, and powers growth seamlessly across channels.
David Franks
Co-Founder & CPO
Deniz Aygun
CTO
Robert Franks
Co-Founder & CRO
Robert van der Meulen
Senior Technical Advisor & Solutions Architect
Mehmet Ozdemir
Full Stack Engineer
Mat Bragger
Senior Advisor & Non-Executive Director
Zelph's Values and Culture
Our values and culture are the cornerstones of our success, shaping our decisions and bringing value to merchants. We wholeheartedly believe in:
Shared Optimism
Our culture is fundamentally centered on our shared optimism about the future.
Speed to value for merchants
As former brand operators, we understand merchant needs deeply and have extreme brand empathy.
Trust & autonomy
We align on clear objectives upfront so that we can each operate with a high degree of freedom.
Boldly entrepreneurial
We value curiosity, creativity & risk-taking. Continuous improvement is our baseline expectation.